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InternetMarketing
You have spent a lot of time and money developing your web site.
Now you need to let people know it's out there. Your goal in
the creation of your site is to increase your company's exposure
and increase sales, contact and/or productivity.
Internet marketing does not simply mean 'building
a web site'
or 'promoting a web site'. Somewhere behind that web
site is a real organization with real goals.
Internet marketing strategy includes all aspects of online advertising
products, services, and web sites, including market research,
email marketing, and direct sales.
Components of Internet Marketing Include (but are not limited
to)
- Affiliate marketing
- Article Marketing
- Conversion optimization
- Customer engagement
- E-mail marketing
- Link Popularity
- Marketing 2.0
- Pay Per Click
- Press Release Services
- Search Engine Marketing
- Social Marketing
- Social Media Marketing
Factors that should be considered in your Internet Marketing
Campaign and affect your Search Engine Ranking:
- Keyword Density
- Words in Title Tag
- Words in the Page Content
- Words in Links
- Words in Headings
- Words in Bold
- Words in ATL tags
- Words your page starts with
- Words in URL
- Meta Tags
- Directory Listings
- Link Structure
- Inbound Links
NewWard Development™ will design a keyword rich site
that ranks well and encourages your visitors to peruse through
the rest of your web site.
In addition, NewWard Development™ submits your site to
the search engines only after all meta tags, alt tags and keywords
are in place to ensure the search engines index your site properly.
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