May
13

Are You Twittering?

MelissaApplication Development, Free Web Tools, Internet Marketing, Marketing, Social Media Markeing, Web TrendsComments (2)
What initially seemed like a web site for the nosey (or the really bord) Twitter has become a social networking giant….

How so?

A few times a day you can post to your twitter account - let people know what you are up to, what blog you just posted, what product you finished creating, what teleseminar you are currently working on… etc… and it supports links.

I have my blog linked to twitter - so when ever I make a new blog post, the title and a link are automatically posted to my twitter account.

There are a ton of useful utilites that were created around twitter - heck you can even twitter from your cell phone.

So hit www.twitter.com and take a look around - while you are there take a look at my twitter http://twitter.com/newward click on follow and you’ll know what I am up to - you can favorite me too :)

Share you twitter link here!

Still don’t get it - check this out :)

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May
9

Can You Put Yourself Too Far Out There?

MelissaInternet Marketing, MarketingComments (2)

Due to the nature of my business I keep myself in the public eye, so to speak, through advertising and marketing online.  I like knowing that I am accessible to my clients and the people / businesses that can gain knowledge and insight into how to better marketing themselves and make them more successful.  It is, without a doubt, something that I am very passionate about.

It is a very different dynamic, however, knowing that there are people out there who track your posts and search for more information on you for malicious purposes.  Looking for dirt?  Trying to get an edge on the competition?  Have nothing better to do?  Jealous?

All of the above?

My advice to any one is, never post anything publicly that you are not willing to share 100% with everyone in your world.   Also – keep in mind that information can be misinterpreted or twisted to sound like something it is not. What’s more fascinating is that someone would actually take the time to do it. 

Better advice – if there is something you actually want to know about me… simply ask.  It is a lot less spineless and you will most assuredly get far more accurate information.

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May
9

Brand Yourself

MelissaBusiness Development, Internet Marketing, MarketingComment (1)

While there may be hundreds or thousands of people who share your “job title” there is only one person who does what you do – YOU!  

How do you define what you do to others?  How do you make yourself stand out in the crowd?

Step 1 – Define your purpose.  What is it that you want to achieve?  What is at the core of who you are?  Once you know (and I do mean KNOW) what your core values are, you will become more passionate about your business.  If you are working only to make money, then you are stuck in the J O B mindset.  If you are working to bring greater meaning and fulfillment to yourself, then the money will follow.

Step 2 - Define your market.  How can what you do best serve others?  Who are the people or businesses that can most benefit from your service or product?  Write it down.  Define the characteristics of your perfect customer/client.  See them in your mind. See how you benefit their lives and business by doing what you love to do.

Step 3 – Consider giving yourself a new job title.  If you step outside your home or office and throw a rock, odds are you will hit someone who calls themselves a web designer.  While most people tell others I am a web designer, I define myself as a Marketing and Internet Master. 

Wouldn’t you rather do business with a Master then with a mere developer? 

I don’t simply create web sites and do search engine optimization.  I teach people how to get themselves and their business out there, to be bold, achieve growth, think outside the box, make money and flash themselves into the public eye with reckless abandon because they are THAT great!  I am my clients’ biggest cheerleader and show them how to brand themselves successfully.  I do this via my blog, seminars, one on one consultations and web development work.  As a result, I’ve been called a “Thought Leader”, “Marketing Guru” and if you talk to Larry Hochman – I am Melissa F-ing Ward… cause he loves me that much

You can do the same exact thing with the confidence that you have no competition – because you are the only you on the planet.  And there is NOONE who can do exactly what you do.

Now get out there – and do it!