What Does Your Blog Say?

March 22, 2010

I decided to let my blog speak for itself and see what it came up with… you can do the same at http://www.wordle.net/

Check out my  Word cloud made with WordItOut

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Social Media Marketing, Free is NOT Free

March 8, 2010

You’ve heard the phrase… Freedom isn’t free.
Sex isn’t free either.
Both take time, physical resources and an emotional investment.
Social Media Marketing isn’t free either.  Just because there is no cash exchange doesn’t mean it doesn’t cost you to participate in Social Media Marketing.
Assume you make $100 per hour.  Assume you spend 5 hours online a week investing [...]

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Social Media Empathy

February 17, 2010

Have you ever walked into a room and felt the mood?
Have you ever cried at the movies?
Have you ever yelled at the television during a football game?
These are example of empathy.  Our ability to become involved with and connected to the people around us.
Leaders must be empathetic.  We must be aware of the mood of [...]

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Noticeable Changes to Facebook are Coming Your Way

January 5, 2010

Facebook has begun to roll out their new design.
3 things I love about it

The search bar will be centered across the top of the screen, giving it more prominence.  I find the search bar invaluable to quickly jump from page to page or profile to profile and hope its new location will encourage smarter use.
The [...]

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Facebook’s Privacy Settings – what’s the fuss about?

December 15, 2009

Let’s start off with what the purpose of Facebook is:
“Facebook is not just a website. It is also a service for sharing your information on Facebook-enhanced applications and websites.”
Facebook wants you to share.  Facebook encourages you to share.  If you do not want to share, why are you on Facebook?
Having said that… Facebook has done [...]

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Facebook Allows You to Target Content

December 2, 2009

Did you notice this on your Fan page this morning?

The morning following Mark Zuckerberg’s open letter to Facebook we have a new icon on Fan Pages that allows you to target a sub-set of your fans.   You can customize who sees your status update, photo, link, etc, by geographic region and language.

How is this useful?
My first thought [...]

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Social Marketing – The Good, Bad and Best Practices – Facebook

November 30, 2009

Good:
You have a personal profile that is about you, your life and your work
Bad:
Your personal profile is under your company name
Best:
You have a personal profile that is about you, your life and your work
You have a Fan page that is devoted to your work –  under your company name, product name, book title, service name, [...]

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Everything You Always Wanted to Know About Using Facebook for Business

November 13, 2009

Below is my Radio interview with Paul Chaney and John Munsell, CEO of Bizzuka.  We had a great disucssion about how to use Facebook for Business.  We talked a lot about Facebook personal profiles vs. public profiles (aka Fan pages) and what it means to share in the Social Media space.
(Plus, it was just a ton [...]

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From Alltop to MyAllTop

October 31, 2009

I have glanced at Alltop from time to time to skim through the what’s hot section, but never really spent a great deal of time on the site unless I was searching for blogs on a particular subject.  It is a fabulous resource when looking for information on any subject under the sun (and some of [...]

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Facebook: Spoof Email virus attack

October 28, 2009

According to MX Lab – there is an email going around stating that Facebook has reset your login information.  Delete it – it’s a spoof.
As I was reading the MX Lab post – I got this in my email.. Talk about timing!

According to All Facebook “This virus only appears to work on Windows computers as [...]

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